You send the footage. We edit it.

UGC Video Editing Services

Turn raw creator footage into polished UGC videos without losing the natural look that makes the content feel authentic. 85thAgency is a U.S.-based video editing company supported by a team of 20+ editors, helping brands and agencies turn supplied UGC footage into organic social content and ad-ready creative.

20+ editorsCreator footageOrganic + paid UGC
Patrick, Founder & CEO of Assure Creative Digital MarketingDeclan Shearman, Founder & CEO of DSE Media

Trusted by 300+ entrepreneurs, creators and agencies

UGC editing examples

Raw Creator Footage. Finished UGC.

Good UGC editing should make the content tighter, clearer and ready to publish without making a natural creator video feel like a polished TV commercial.

Keep the UGC feel

Polished Without Looking Overproduced

UGC works differently from a traditional brand commercial. The goal is to improve the supplied footage while preserving the creator-native feel, so the finished video still looks like a real person talking, not an over-designed ad.

Overproduced

Heavy effects, stiff pacing, ad-like polish

Edited UGC

Natural voice, tighter story, clean finish

  1. 01

    Tighten the message

    Remove unnecessary pauses, repeated lines, weak takes and dead space while preserving natural speech and personality.

  2. 02

    Strengthen the opening

    Use the strongest available opening from the supplied footage and structure the beginning so the idea is immediately understandable.

  3. 03

    Captions and native graphics

    Readable captions, text callouts, product benefits, simple graphic emphasis and branded elements where appropriate, without making every UGC video feel overly designed.

  4. 04

    B-roll and product footage

    Combine creator footage with product shots, screen recordings, supporting B-roll, testimonials and existing brand assets when supplied.

  5. 05

    Sound and finishing

    Audio cleanup, leveling, music where appropriate, basic sound design, color correction and final formatting.

Footage we edit

UGC Footage Comes in Different Forms

Clients provide raw creator or customer footage; 85thAgency handles the post-production.

Testimonials
Creator or customer experiences structured into a clear, credible story.
Product Demonstrations
Footage showing how a product works, how it is used or what makes it useful.
Unboxings
Creator footage built around receiving, opening and reacting to a product.
Problem / Solution Videos
UGC structured around a recognizable problem and the product or service used to solve it.
Reviews & Experiences
Natural creator commentary, product reactions or personal experiences tightened into finished videos.
Founder / Creator-Led Content
Direct-to-camera footage that needs stronger pacing, captions, B-roll and structure while staying natural.
Organic vs paid

Organic UGC and Paid UGC Need Different Edits

Organic UGC

Best for

Brand social feeds, creator-style posts, organic Reels, TikTok, product education, social proof and community-facing content.

Editing focus

  • Natural pacing
  • Authenticity
  • Captions
  • Clean structure
  • Platform-native presentation

Social media video editing

UGC Ads

Best for

Meta ads, Instagram ads, TikTok ads, paid social campaigns and performance creative testing.

Editing focus can include

  • Stronger hooks
  • Clearer offer structure
  • Product benefit callouts
  • CTA
  • Multiple lengths
  • Alternate hooks
  • Creative variations

Ad creative video editing

85thAgency can edit both organic UGC and paid UGC. When the primary goal is performance advertising, hook testing, direct-response structure and repeated creative iteration, our Ad Creative Video Editing service is the more specialized workflow.

One shoot, multiple edits

Get More From the UGC You Already Paid For

When enough usable footage is supplied, the same creator shoot can sometimes support multiple finished assets. The number of usable variations depends on the amount and quality of footage supplied, but a strong creator shoot can often support more than one finished asset.

For hook testing and ongoing performance iterations, see ad creative video editing.

One creator shoot can become

  • Alternate openings
  • Shorter cutdowns
  • Different product-benefit emphasis
  • Different lengths
  • Organic and paid versions
  • Different aspect ratios
  • Variations using different supplied creator clips
AI UGC · Done for you

No Footage? AI UGC Videos, Fully Done For You

Alongside editing the footage you supply, 85thAgency also produces AI UGC videos end to end. You send the brief and the script. The rest is handled: AI production, editing, captions, product callouts, graphics, audio cleanup, formatting and creative variations.

  • AI UGC production from your brief
  • Editing, captions and text callouts
  • Graphics, supporting visuals and audio cleanup
  • Organic and paid versions
  • Multiple lengths and aspect ratios
  • Revisions through the same review workflow

AI UGC is an option inside the same offer, not a replacement for creator-footage editing. It suits brands with no footage yet, teams that need more volume, or anyone testing more angles before shooting.

What you send

  1. 01

    The brief

    Product, audience, angle, intended use and any references or brand assets.

  2. 02

    The script

    The script you want delivered, or the key points you want covered.

  3. 03

    Finished videos

    Ready to publish organically or run as ads, with variations where requested.

Brands, ecommerce & agencies

Editing Capacity for Recurring UGC

85thAgency provides UGC video editing services for brands, ecommerce businesses and agencies producing creator content repeatedly. The service is post-production, not creator sourcing.

U.S.-based company, 20+ editor team

85thAgency is a U.S.-based video editing company supported by a team of 20+ editors, providing additional capacity when UGC volume increases.

Keep different brands and creators distinct

Reference videos, previous edits and brand guidelines can be used so different brands or creator campaigns do not all receive the same editing treatment.

Flexible/on-demand production

Editing volume can increase or decrease depending on how much footage is being produced. 85thAgency uses an on-demand video-credit model, and video credits do not expire.

Agency workflows

Creative, UGC, performance and marketing agencies can outsource editing across multiple client accounts while maintaining separate creative directions and brand standards. White-label workflows are available. See video editing for agencies and white-label video editing.

How it works

From Creator Footage to Finished UGC

  1. 1

    Send the footage + brief

    Send creator/customer footage plus the intended use, references, brand assets and creative direction.

  2. 2

    We build the edit

    85thAgency structures the footage, tightens pacing and adds the required captions, graphics, B-roll, audio and finishing.

  3. 3

    Review + revisions

    Review the video and provide feedback through the existing review workflow.

  4. 4

    Receive finished versions

    Receive the approved files in the required formats for organic social or paid campaigns.

FAQ

UGC Video Editing FAQ

UGC video editing is the process of turning raw creator or customer footage into a finished video while preserving the natural, creator-led feel of the original content. Editing can include cutting, pacing, captions, graphics, B-roll, audio cleanup, color work and platform formatting.

Yes. 85thAgency's UGC editing service is built around footage supplied by brands, agencies, creators or customers. You send the raw footage and creative direction, and the team handles the post-production.

85thAgency's core UGC service is video editing, not creator sourcing. Clients provide the creator or customer footage, and 85thAgency turns it into finished UGC content.

Yes. Alongside editing supplied creator footage, 85thAgency also produces AI UGC videos fully done for you: you send the brief and the script, and the team handles the AI production, editing, captions, graphics, audio and formatting. It suits brands with no footage yet, or teams that want more UGC volume or more angles without another shoot.

Yes. 85thAgency can edit UGC for organic social content as well as paid campaigns. Organic UGC typically prioritizes a natural social feel, while UGC ads may require stronger hooks, offer structure, CTAs and creative variations. See social media video editing for organic content and ad creative video editing for paid campaigns.

Yes, when the supplied footage contains enough usable material. Variations can include different openings, lengths, product-benefit emphasis, aspect ratios or combinations of creator clips. The number of useful variations depends on the source footage.

Yes. 85thAgency can work from reference ads, previous UGC edits, brand guidelines and creative direction to maintain an established visual and editing style.

Not exactly. UGC editing specifically focuses on creator- or customer-led footage. Ad creative editing is broader and can include UGC, product ads, founder ads, direct-response creative, hook testing and ongoing performance iterations. For showcases and demos built around the product itself, see product-focused video editing.

85thAgency provides a guaranteed 24–48 hour turnaround.

Yes. Ecommerce and DTC brands can send existing creator footage to 85thAgency and outsource the editing rather than handling every UGC asset internally. For product pages, launches and ads too, see ecommerce content editing.

Yes. 85thAgency can edit UGC across multiple agency client accounts while following separate brand guidelines, references and creative directions. White-label workflows are also available. See video editing for agencies and white-label video editing.

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Q4 2026

Limited availability for recurring clients in Q4 2026

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